Introducing Bum Bumz by Russ, the latest soft toy collectibles from the creators of Squishmallows. These 7.5-inch plush toys are incredibly soft and feature a unique twist—a bum full of beads! Each Bum Bumz has a name, a 'Bumzdate' (birthday), and a sentence that describes its character. 

Designed for ages 3 and up, these collectibles offer endless snuggles and imaginative play. Crafted with meticulous attention to detail, Bum Bumz are perfect companions for playtime adventures or cozy bedtime stories. Their super softness and charming personalities make them irresistibly lovable.

Whether you're a toy collector or seeking a cuddly friend, Bum Bumz will steal your heart. With their bead-filled bums adding an element of surprise and delight, Bum Bumz by Russ are the must-have plush toys for kids and collectors alike. Start your Bum Bumz collection today and embrace the cuteness overload!